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Direct Marketing

A 2002 Direct Marketing Association study reported that spending on direct and interactive marketing rose 3.6 percent to $196.8 billion in 2001 from $189.9 billion in 2000. According to the latest findings, direct and interactive marketing represents more than 55.2 percent of total U.S. traditional advertising expenditures.

  • Have a product or service you’re trying to sell?
  • Need more prospects for your services?
  • Trying to recruit the most qualified and motivated staff?

All these objectives and more can be accomplished through direct marketing (DM). DM is both a passion of ours and a criteria for continued success in business. Call or email us to get a DM perspective added to your current projects and strategic objectives.



Order MTM’s Spring 2004 white paper, “Using Your Customer Database for Effective Internal Marketing”, inquire about pre-publication pricing.